Monday, 21 October 2013

Film Magazine Name Ideas

In our attempts to create a unique name for our magazine, we explored a number of possible options that are displayed below…


Film Fresh

We have chosen this as a possible name for our film magazine because it has a quirky and cool feel to it. Our magazine is about films and it is fresh, full of all the newest gossip in the film industry including actors and films and this is why it is an option. However, we chose not to use this one as our target audience were not fans (as you can see by the pie chart) and we felt it sounded unprofessional and childish.

Filmtastic

‘Filmtastic’is another great idea for our film magazine; it reminds the reader that the magazine is fanatical about fantastic films. The title suggests that the magazine offers fantastic, intriguing information about films that would appeal to the reader. However, we chose not to choose 'Filmtastic' as it sounds a little bit too youthful, light-hearted and unsophisticated, which could alienate an audience of intelligent professionals.

Screen/Silver Screen

'Silver Screen' is a chain of cinemas, just like ‘Empire.’ We thought this was a good title for our magazine because readers will screen the films they read about and notice it is similar to 'Empire' as they are both cinema chains. 'Empire' is a well established film magazine company and we want ours to be too. 'Silver Screen' is one of our favourite ideas but we left it to our target audience to decide...


Cinematic

We like the idea of our film magazine being called ‘Cinematic’ because it is interesting and different. It suggests to the reader that the magazine is full of all the new films in the cinema, offering views, write ups and ratings about films. It sounds professional and sophisticated with a hint of fun which is what we are aiming to create for our magazine. 'Cinematic' is another of our favourite choices.

Our group couldn’t decide which title to use as we like them all equally, especially 'Cinematic' and 'Silver Screen' so we asked our target audience which one they’d prefer in a survey...These are the results:





It was a close call between ‘Cinematic’ and ‘Silver Screen’ but ‘Cinematic’ was the most favoured choice of film magazine title. There was a range of different reasons why they chose this title, most of our audience said they chose it because it makes the magazine sound professional, elegant and sophisticated which is exactly the type of style we are going for. Many people said the word ‘Cinematic’is unique yet traditional and makes you think of classic films. Also we believe that it is a convention of film magazines to have a one-word title such as‘Empire’ and ‘Cinematic’ is one word therefore we are embracing typical film magazine conventions to make our magazine front cover look as professional as possible!


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